Mindset Health founders Alex and Chris Naoumidis on the VatorNews podcast

Hypnotherapy to treat mental health, IBS and menopause

Founders Alex and Chris Naoumidis, Co-CEOs of Mindset Health, sit down with Bambi Francisco Roizen for the VatorNews podcast. They discuss how hypnotherapy can be used to treat physical conditions, such as IBS (irritable bowel syndrome and menopausal hot flashes), by changing the way the brain thinks about pain and other things. stress.

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Here are some takeaways:

  • Mindset Health offers hypnotherapy in one app. The Mindset app focuses on mental health issues (anxiety and depression) while Nerva, created by Dr. Simone Peters, is for people with IBS (Irritable Bowel Syndrome). Applications can be downloaded from an application store. The Nerva app costs $ 67 for three months. Typically, during the first six weeks, consumers use the app 5-7 times per week to learn how to treat their IBS. The remaining time is for maintenance or checks, usually once a week. If a person wants to continue using the service, there is $ 67 left for every three months. IBS is a chronic condition, so it’s likely that people will join it when they experience another flare.
  • So how does hypnotherapy work to improve the gut? Bowel hypnotherapy is a guided process that aims to help people focus on certain gastrointestinal sensitivities. The techniques use images and suggestions designed to calm the digestive system and eliminate thoughts of discomfort. The idea of ​​hypnosis is that there is poor communication between the brain and the gut. It’s similar to how changes in the brain can change perceptions of pain. People with IBS usually have visceral hypersensitivity, which means that a person has a lower threshold for pain in the abdomen. Hypnosis changes the way the brain regulates these messages and decreases sensitivity.

  • Hypnosis is an alternative to diets. A study by Dr Peters shows that hypnosis is more efficient or just as effective as diets, especially the FODMAP diet.

  • The mental health app is called Mindset. The difference with Nerva is that the guided process takes a cognitive-behavioral approach, getting people to focus on what they can control versus what they can’t or understand the outside world versus what they perceive. . Although the guided instructions or techniques are different, the process is the same in that a person closes their eyes and is invited to focus on a particular topic.

  • The company plans to have both a B2C and B2B approach. They are currently looking to expand to more providers – dieticians as well as therapists. Their marketing for B2C involved SEM)

  • Currently, the company has between 9,000 and 10,000 users. 45% in the United States and 55% in Australia and England.

  • Demographics: IBS is 75% female, so IBS is a 30-year-old woman; The state of mind is more masculine but closer to 50/50. Our next program deals with hot flashes (demographics of older women). Each of our programs targeting

  • The next Mindset program will tackle hot flashes, a common symptom of the menopausal transition. Hormone replacement therapy used to be the treatment. During menopause, women lose estrogen and THS replaces this estrogen via a pill. But HRT is not recommended because it increases the risk of cancer, heart disease, and many other conditions. Hypnosis is one of the proven and clinically validated methods for hot flashes.

  • The differentiation of Mindset is the use of hypnosis for various underserved conditions like IBS and hot flashes beyond anxiety and depression.

  • Hear a closer look at the end when we discuss 50,000 foot issues, such as what is the root cause of increased mental health, especially for 18-24 year olds? We discuss technology as creating a “reality-warping field” that is not good for mental health and the role of religion and blockages.


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